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Kimeko McCoy

Digital Marketing Redux

‘We’ve got to call their bluff’: Amidst retail media spend scrutiny, advertisers pull out of negotiations

March 25, 2025

Digital Marketing Redux

Marketers are not won over by new AI-powered search tools

October 18, 2024

Digital Marketing Redux

Companies seem determined to make everything a retail media network. How did we get here?

July 12, 2024

Digital Marketing Redux

CVS Media Exchange bets on solving the measurement gap to stand out in the retail media landscape

May 03, 2024

Digital Marketing Redux

What Maybelline’s ‘faux OOH’ ads say about the future of advertising in augmented reality

August 11, 2023

Digital Marketing Redux

Brands extend inclusive marketing efforts beyond Black History Month

February 01, 2023

Announcement

Introducing The Return, a podcast about how the advertising industry is making its way back to the office

July 15, 2022

Member Exclusive

Debunked ‘TikTok Shop’ report reignites conversations around the future of livestream shopping for brands

July 12, 2022

Marketing

Scouting report: Buy-side pros evaluate winners, challengers in retail media

March 30, 2021

Top Story

Digital Marketing Redux

Home furnishings marketplace Chairish rides the tariff wave as shoppers seek duty-free options

Online vintage furniture marketplace Chairish is seeing a boost in customer engagement and sales thanks to a marketing campaign that leans into a growing consumer concern: tariffs.

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Kimeko McCoy

Kimeko McCoy

‘We’ve got to call their bluff’: Amidst retail media spend scrutiny, advertisers pull out of negotiations

Marketers are not won over by new AI-powered search tools

Companies seem determined to make everything a retail media network. How did we get here?

CVS Media Exchange bets on solving the measurement gap to stand out in the retail media landscape

What Maybelline’s ‘faux OOH’ ads say about the future of advertising in augmented reality

Brands extend inclusive marketing efforts beyond Black History Month

Introducing The Return, a podcast about how the advertising industry is making its way back to the office

Debunked ‘TikTok Shop’ report reignites conversations around the future of livestream shopping for brands

Scouting report: Buy-side pros evaluate winners, challengers in retail media

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Digiday Media

Kimeko McCoy

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