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Julia Waldow

Senior Reporter

Julia Waldow is a multi-platform journalist with experience in TV production, digital and print editorial, and audience strategy. Before reporting for Modern Retail, she worked at CNN, KCET, Mic, and Emmy Magazine. Julia can be reached via email at jwaldow@modernretail.co or on Twitter at @juliawaldow.

Julia Waldow

Senior Reporter

Julia Waldow is a multi-platform journalist with experience in TV production, digital and print editorial, and audience strategy. Before reporting for Modern Retail, she worked at CNN, KCET, Mic, and Emmy Magazine. Julia can be reached via email at jwaldow@modernretail.co or on Twitter at @juliawaldow.

Digital Marketing Redux

How Lulus is marketing itself to a national audience

April 25, 2024

New DTC toolkit

Why Universal Standard is expanding its size exchange program

April 23, 2024

Digital Marketing Redux

Men’s care brands are finding a home on TikTok

April 22, 2024

The Marketplace Boom

Sellers are worried about the ‘Amazon-ification’ of Etsy and are considering other platforms

April 18, 2024

New DTC toolkit

Bombas ventures outside socks and expands into slides

April 16, 2024

New Economic Realities

How Express went from being a top apparel retailer to on the brink of bankruptcy

April 12, 2024

Digital Marketing Redux

To grow U.S. sales, Elvie launches major marketing campaign

April 10, 2024

Digital Marketing Redux

TikTok is pushing brands to post photos instead of videos

April 09, 2024

Digital Marketing Redux

Inside Mad Rabbit’s ambassador marketing strategy

April 05, 2024

‘We were juicing before it became chic’: Natalie’s Juice on building a $140 million business

April 03, 2024

New DTC toolkit

Canada Goose, Levi & Nike hit snags in their quest to build bigger DTC businesses

April 02, 2024

Following the ‘better-for-you’ trend, C4 rebrands & reformulates its pre-workout powders

March 27, 2024

The Marketplace Boom

Commercetools is the latest e-commerce platform pursuing a path to IPO

March 26, 2024

New Economic Realities

Nike posts its first digital decline in 9 years

March 21, 2024

Store of the Future

Why retailers like Target and Dollar General are limiting self-checkout

March 20, 2024

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Top Story

Member Exclusive

Marine Layer fights digital saturation with print catalogs and whimsical pop-ups

At the Modern Retail Marketing Summit, Renee Lopes Halvorsen, chief marketing officer of Marine Layer, spoke about how the brand is looking to combat a growing sense of digital fatigue with more fun, tactile experiences.

Read More