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Melissa Daniels

Melissa Daniels

Melissa Daniels is a California-based journalist who has written for numerous publications including the Associated Press, Law360, The Desert Sun, the Pittsburgh Tribune-Review and many more. In addition to more than a decade of working in journalism staff roles, she's been a waitress, bridal sales consultant and freelance social media strategist. She has a master's degree in digital audience strategies from Arizona State University and a bachelor's in newspaper journalism from Syracuse University. You can email her at mdaniels@modernretail.co.

Melissa Daniels

Melissa Daniels is a California-based journalist who has written for numerous publications including the Associated Press, Law360, The Desert Sun, the Pittsburgh Tribune-Review and many more. In addition to more than a decade of working in journalism staff roles, she's been a waitress, bridal sales consultant and freelance social media strategist. She has a master's degree in digital audience strategies from Arizona State University and a bachelor's in newspaper journalism from Syracuse University. You can email her at mdaniels@modernretail.co.

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Why Olipop taps key cultural moments for its marketing strategy

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How Dole and other CPG giants are swapping plastic for paper packages

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New Economic Realities

Afterpay is bringing buy now, pay later to the Cash App Card

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How apparel brands like Carter’s are looking to win over budget-conscious parents

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Inside Dormify’s 2024 back-to-school strategy

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Why the FTC is asking companies like Bloomreach about ‘surveillance pricing’

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Recent luxury earnings highlight tumultuous times for high-end brands

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