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Modern Retail
Anna Hensel

Anna Hensel

Anna Hensel is the executive editor at Modern Retail. Send her tips and story ideas at anna@modernretail.co.

Anna Hensel

Anna Hensel is the executive editor at Modern Retail. Send her tips and story ideas at anna@modernretail.co.

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Retail Debrief: Listen in for a rundown on the state of consumer sentiment in 2025

May 08, 2025
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Executive Action Items: The customer acquisition tactics proving successful for Dagne Dover, Knix and Oats Overnight

May 01, 2025
New Economic Realities

Menswear brand Mack Weldon puts a price lock on underwear to drive sales amid tariff uncertainty

April 25, 2025
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Tariffs are already hitting baby products hard

April 23, 2025
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CEOs go on a media blitz to warn of the ‘existential threat’ posed by tariffs

April 18, 2025
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Modern Retail Earnings Recap: Highlights from the first set of 2025 calls across apparel, pet and more

April 17, 2025
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Modern Retail Podcast: Marketers sound off on tariffs and retail strategies, plus how Hanna Andersson built its loyalty program

April 12, 2025
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How True Classic is sticking to its performance-driven roots while building a more omnichannel marketing approach

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How Claire’s keeps up with the ‘digital natives’ of Gen Alpha

April 08, 2025
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Modern Retail Rundown: ‘Liberation Day’ brings a week of tariffs chaos, plus a TikTok check-in & LesserEvil sells to Hershey

April 05, 2025
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The Honey Pot’s Bea Dixon on why ‘better-for-you is the new conventional’

April 03, 2025
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Brands Briefing: Executives have decided that the best tariffs action plan is to resist knee-jerk moves

April 01, 2025
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PopSockets is on a quest to position itself as a lifestyle brand

March 20, 2025
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Brands Briefing: Poppi scores a big exit, but dealmaking is still off to a slow start in 2025

March 18, 2025
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Introducing Modern Retail’s Brands Briefing

March 18, 2025
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Top Story
Limited Too is collaborating with Vita Coco for a ‘Nostalgia Mall’ pop-up
Digital Marketing Redux
Limited Too is collaborating with Vita Coco for a ‘Nostalgia Mall’ pop-up

Ten months after its relaunch, Limited Too is looking to partner with contemporary brands to stay up-to-date with trends, nab more sales and reach new customers. Its first brand collaboration rolls out in May, in partnership with coconut water brand Vita Coco.

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