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Anna Hensel

Anna Hensel

Anna Hensel is the executive editor at Modern Retail. Send her tips and story ideas at anna@modernretail.co.

Anna Hensel

Anna Hensel is the executive editor at Modern Retail. Send her tips and story ideas at anna@modernretail.co.

Digital Marketing Redux

Thrive Market’s Amina Pasha believes brands that focus on trust will win in an AI-first world

February 11, 2026
In a still from Manscaped's Super Bowl ad, electric shaving tools sit on a counter next to anthropomorphized clumps of hair
Member Exclusive

Brands Briefing: Manscaped uses the Super Bowl to usher in a new brand platform

February 10, 2026
Digital Marketing Redux

The Modern Retail Marketing Summit heads to Huntington Beach this April

February 04, 2026
Global Retail

How Target is talking to corporate employees about the ICE surge in Minnesota

January 20, 2026
Member Exclusive

Brands Briefing: Founders hope for a ‘dependable and stable’ 2026 after the chaos of 2025 

January 20, 2026
Daily Harvest smoothie, elixir and oat bowl on a blue table against a green and yellow background.
Member Exclusive

Brands Briefing: Daily Harvest relaunches its DTC site as it adapts to changing wellness trends

January 06, 2026
'Whack a mole' game with dollar signs popping out
Member Exclusive

Brands Briefing: Bifurcation defined the year for brands in 2025

December 23, 2025
Rows of shows next to a mural in a footwear store.
Global Retail

The Athlete’s Foot launches US e-commerce site in quest to build a more unified brand

December 23, 2025
New Economic Realities

Modern Retail Podcast: A look back at 2025, from tariffs to Target to Labubus

December 20, 2025
CPG Playbook

Starbucks hires first-of-its-kind role heading up fashion and beauty collabs

December 17, 2025
People Who Shaped Retail

What it takes to be a top retail leader today at companies like Oura, E.l.f. Beauty and Amazon

December 15, 2025
Digital Marketing Redux

Ulta, Best Buy and Adidas dominate AI holiday shopping mentions

December 04, 2025
A mobile phone with a bunch of push notifications like "Shop our Black Friday sale!" and "Cyber Monday sale extended!"
Member Exclusive

Brands Briefing: Changing Cyber Week patterns and drawn-out sales force brands to shift strategies 

December 02, 2025
TV screen on a green and white background. A banner wraps around the TV that says "this ad brought to you by AI"
Member Exclusive

Brands sound off on what tech investments make sense at Modern Retail’s AI Commerce Strategies Town Hall

November 18, 2025
Store of the Future

Bobbie launches in Costco stores, capping off a year of triple-digit retail growth

November 12, 2025
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Exclusive: Chubbies launches women’s swimwear brand Cheekies
New DTC toolkit
Exclusive: Chubbies launches women’s swimwear brand Cheekies

Chubbies, a men's apparel brand known for its patterned shorts, is looking to make a splash with its new women's swimwear brand, Cheekies.

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