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Amazon is letting third-party sellers access detailed analytics about buyers.
Amazon is growing the reach of its homegrown shipping capabilities, positioning itself to compete with UPS and FedEx.
Big-box retailers are hesitant to give over any part of their business to Amazon, and that includes their cloud-computing businesses.
Amazon has quietly built an army of exclusive brands.
Amazon Pay wants to use a tie-up with payments company Worldpay to grow its reach among brands.
Amazon’s rocked the boat for its vendor partners over the past month, but not all brands selling on the platform are reconsidering their relationship with the platform.
Amazon is growing the reach of exclusive wellness brand Choice through a tie-up with digital health maintenance startup One Drop.
Amazon is looking to reach lower-income customers, a demographic that's traditionally considered out of its core customer base.
It’s been a chaotic week for vendors and sellers doing business on Amazon.
Amazon has walked back the decision to terminate a majority of the vendor purchase orders, but vendors and sellers are in survival mode planning how to protect their businesses.
Amazon announced yesterday that it's shutting down all of its pop-up stores, as its brick-and-mortar strategy continues to evolve.
The move signals one more way Amazon is seeking to control how companies sell on its platform.
To smaller merchants, Amazon Pay helps build brand trust and increased sales.
Advertising products sold through AmazonFresh may drive up sales for food and CPG brands, though not necessarily on Amazon.
In a new guide for brand and agency marketers, learn the most cutting-edge measurement and attribution techniques preferred by advertisers that have successfully scaled their TV budgets.
In 2008, Melissa Mash, now the co-founder and CEO of handbag brand Dagne Dover, was managing Coach's wholesale e-commerce business, which consisted of selling through the websites of department stores like Macy's and Nordstrom. As the recession worsened, she got a crash course in what not to do during hard economic times. Mash said the biggest takeaways for her were, one, the dangers of offering deep discounting, and second, relying on wholesale retail partners to drive all of your sales, especially when they are hurting for revenue themselves.
Read MoreExclusively for Modern Retail+ members: Hear from Colin Darretta, CEO and Founder of Wellpath, on the future of direct to consumer business.
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