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Mitchell Parton

Mitchell Parton

Mitchell is a business journalist with experience covering retail, real estate and finance. At Modern Retail, he focuses on big-box retailers, grocers and retail media. He previously worked for Dallas Business Journal, The Dallas Morning News, San Antonio Business Journal and Cincinnati Business Courier.

Mitchell Parton

Mitchell is a business journalist with experience covering retail, real estate and finance. At Modern Retail, he focuses on big-box retailers, grocers and retail media. He previously worked for Dallas Business Journal, The Dallas Morning News, San Antonio Business Journal and Cincinnati Business Courier.

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New Economic Realities

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Store of the Future

Retailers like Target & Walmart are bringing generative AI into physical stores

June 27, 2024
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How Boll & Branch leverages AI for operational and creative tasks
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How Boll & Branch leverages AI for operational and creative tasks

Katia Unlu, the chief commercial officer at the bedding brand Boll & Branch, broke down how the DTC brand uses generative AI tools like Gemini and ChatGPT for daily tasks at Digiday Media's recent AI Marketing Strategies event.

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