The Amazon Effect

Amazon Briefing: Why Amazon is opening insurance marketplaces

While Amazon’s new insurance marketplace might not say a lot about the company’s ambitions in the insurance space, it does signal the extent to which Amazon has become a center of commerce -- not just for typical consumer products, but for services of essentially any kind as well.

Latest Stories

  • SEP 23, 2021

    Amazon Briefing: Third-party sellers are outgrowing Amazon

    Companies like Pharmapacks and Anker are the first third-party sellers to go public. But more and more, Amazon sellers are achieving enough scale that they can stand as public-facing brands in their own right.

  • SEP 17, 2021

    Amazon now ships more parcels than FedEx

    In 2020, Amazon Logistics delivered 4.2 billion parcel shipments, up from 1.9 billion in 2019. It now makes up, by volume, 21% of the parcel shipments in the U.S., behind the USPS (38%) and UPS (24%) but ahead of FedEx for the first time (16%).

  • SEP 16, 2021
    The header image shows a puzzle with each piece spelling out Amazon.

    Amazon Briefing: Amazon’s newest product is customer service

    The new customer service offering comes at a moment when Amazon’s own fulfillment infrastructure appears to be under heavy strain -- and as some sellers opt to take their chances on self-fulfillment, Amazon can still maintain an extra slice of their business through Customer Service by Amazon.

  • SEP 09, 2021

    Amazon Briefing: The B-to-B marketplace opportunity

    Amazon aggregators are beginning to turn to B-to-B sellers for growth. But in focusing on this segment, aggregators are also underscoring just how big of an opportunity B-to-B has quietly become for Amazon -- and Amazon sellers -- writ large.

  • SEP 02, 2021

    Amazon Briefing: Tightening inventory limits continue to make sellers nervous

    In its quest to become everything to its customers and its sellers -- the company that both controls the plurality of retail sales in the U.S. and manages shipping and fulfillment for an ever-larger share of its millions of sellers -- Amazon might, in some ways, have over-promised what it can handle.

  • AUG 26, 2021

    Amazon Briefing: The great physical retail pivot

    Amazon’s department store plan, if it does come to fruition, underscores something else: Amazon, which until recently was a purely e-commerce operation, has ramped up its investment in physical retail stores over the past three years. In addition to department stores, it’s in the process of building close to 40 Fresh grocery stores in the near future, which add to its total of 30 Go convenience stores and 24 Amazon Books stores.

  • AUG 23, 2021

    ‘I think it is harder for smaller businesses to launch’: How aggregators are changing Amazon

    In 2018, Goja was one of the top 40 Amazon sellers in the world, and a year later, in 2019, it received an investment from JP Morgan, 3L Capital and Next Coast Ventures for an undisclosed amount in order to begin acquiring existing brands for the first time. Goja founder Walter Gonzalez Jr. spoke with Modern Retail about how the landscape has evolved.

  • AUG 19, 2021

    Amazon Briefing: The rise of the e-commerce city

    Though Amazon has warehouses virtually everywhere in the U.S. in order to meet its delivery commitments, its physical footprint is not equally spread out across the country. As e-commerce booms, it’s beginning to reshape the landscape of some cities. A new air hub in Cincinnati showcases this.

  • AUG 12, 2021

    Amazon Briefing: As drone popularity wanes, delivery robots try to take its place

    While some experts see Amazon delivery bots as having potential to reach customers, in general, “it’s just not gaining as much traction as you’d expect at that point,” said one expert. Delivery robots, on ground or by air, have never gotten past the pilot phase. And recent Amazon changes help explain why.

  • AUG 05, 2021

    Amazon Briefing: Amazon is no longer a retailer, exactly

    Only about half of Amazon's overall revenue is coming from first-party retail, the business that first catapulted Amazon to prominence. The other 50% is coming from Amazon’s newer businesses: seller services; subscriptions, mainly through Prime and Twitch; Amazon Web Services; and advertising.

  • JUL 29, 2021

    Amazon Briefing: Rollup companies are going international

    Acquirers are not just entering more countries. They’re also rapidly expanding the marketplaces where they are acquiring brands. Until this year, the rollup space was nearly singularly focused on Amazon-native brands -- but now acquirers are beginning to buy up brands native to platforms like Flipkart, Mercado Libre, Shopee and many more.

  • JUL 22, 2021

    Amazon Briefing: Why Amazon’s product liability risk is growing

    While other states have had conflicting rulings over Amazon's liability risk -- a court in Texas last month said Amazon wasn’t on the hook for a battery sold by a third party, for instance -- the growing number of legal authorities who are holding Amazon accountable is a concerning sign for the company. The U.S. Consumer Products Safety Commission lawsuit is only the latest.

  • JUN 01, 2022
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