The Amazon Effect

Amazon Briefing: An aggregator responds to claims of a bubble bursting

Many roll-up businesses promised to buy successful Amazon businesses and flip them to make an updated e-commerce portfolio strategy. But then, some of the biggest players that had raised hundreds of millions of dollars reportedly had layoffs and stopped scooping up new brands. Forum Brands' Brenton Howland spoke about the current state of aggregators and why his business is still acquiring Amazon brands.

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Modern Retail Omnichannel Forum
May 18, 2022

At the Modern Retail Virtual Forum, we’ll bring together senior retail marketers online to discuss the challenges they’re facing and the solutions they’re seeking in the era of smarter retail.

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