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Tatiana Pile

Tatiana Pile

Tatiana Pile

eTail West

Inside Vince’s plan to save $30 million over the next 3 years

February 29, 2024

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Why Candle brand Siblings dropped its Meta spend by 56%
Digital Marketing Redux
Why Candle brand Siblings dropped its Meta spend by 56%

Siblings is the latest DTC startup to attempt to break up with Meta. The company's launch in Nordstrom is its first step to diversifying customer acquisition efforts.

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