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On Snapchat, retailers are testing the efficacy of mini apps

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2 years after pulling out of Target, menopause-care brand Womaness re-enters big box at Walmart
New DTC toolkit
2 years after pulling out of Target, menopause-care brand Womaness re-enters big box at Walmart

When menopause care brand Womaness first launched in Target in 2021, retailers didn't know how to merchandise these products and where to put them in stores. Now, that's starting to change.

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