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Modern Retail+ Research: The 2026 guide to holiday marketing strategies, including A-Frame Brands, Mastercard and Ritual
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Modern Retail+ Research: The 2026 guide to holiday marketing strategies, including A-Frame Brands, Mastercard and Ritual

Modern Retail+ Research examined which commerce channels are dominating marketers’ holiday strategies, what discounts brands and retailers are offering, and what revenue expectations are guiding their marketing decisions ahead of the critical fourth quarter.

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