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30 days of using za’atar the wrong way: How spice startup Hayati used repetition to hit 21,000 Instagram followers
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30 days of using za’atar the wrong way: How spice startup Hayati used repetition to hit 21,000 Instagram followers

With almost no budget to run ads, the founder of new za’atar brand Hayati set out to gain social media followers via a strategic Instagram Reels series.

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