Retail Revolution

With Greenhouse, Foot Locker is rethinking how it works with startups

On Wednesday, Foot Locker is launching Greenhouse, a new incubator for emerging brands. Greenhouse will live as a standalone shopping app, where it will release limited-edition product drops in partnership with select brands and designers. Greenhouse is one of a number of ways that Foot Locker is trying to reinvent itself as a destination for more than just athletic gear.

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Jan 22, 2021

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