E-Commerce

Ebay steps up personalization efforts to improve search, ads and experience

Ebay is pushing ahead on making its marketplace more personalized as customers shop not just by selection, but convenience. On Thursday, the company announced it was releasing 10 new features that use artificial intelligence and machine learning to learn and then adapt to customer preferences in search, product suggestions and ads, as well as on the homepage and through customer service.

Latest Stories

CMO Summit
Jan 25–Jan 26, 2022

Join us at the Digiday Media CMO Summit where we will bring together a select group of marketing leaders in media, advertising and retail to discuss the behavioral trends that they are counting on to find opportunities.

Register Now