New direct-to-consumer brands are moving on from millennials and targeting baby boomers instead.
It’s a move that makes sense for Shopify as it seeks to protect how merchants and partners use their platform. But it’s caused some furor in the market.
The principal at seed-stage venture fund Lerer Hippeau says DTC brands should be prepared to pitch her on their strategies for selling on Amazon.
Instagram's new checkout feature is forcing direct-to-consumer companies to think more deeply about how reliant they want to be on the platform.
EBay is helping sellers capitalize on untapped purchase intent by letting them push targeted discounts to interested buyers.
Target is bringing digitally native Instagram brands to life in its aisles through a series of behind-the-scenes deals.
Grayson, a direct-to-consumer women's button-up brand, is launching on Thursday with a different go-to-market strategy than many other DTC brands.
Allbirds is hosting a SiriusXM radio show focusing on how to build sustainable companies.
Mike Duda, the managing partner at Bullish Inc., isn’t backing down on direct-to-consumer brands.
Clumsy hyper-targeting hits consumers with the creep-factor. Hyper-personalization is different, incorporating factors like timing and frequency to create an ad experience that's actually welcome. Download the guide to learn more.
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