To smaller merchants, Amazon Pay helps build brand trust and increased sales.
Advertising products sold through AmazonFresh may drive up sales for food and CPG brands, though not necessarily on Amazon.
Alibaba and Office Depot are launching a joint B2B site in order to thwart competition from Amazon.
Amazon’s in the news this week for coming under fire for, and cracking down on, fakes.
In a new guide for brand and agency marketers, learn the most cutting-edge measurement and attribution techniques preferred by advertisers that have successfully scaled their TV budgets.
Exclusively for Modern Retail+ members: Hear from Colin Darretta, CEO and Founder of Wellpath, on the future of direct to consumer business.Subscribe