Whether retailers are putting all of their eggs into the platform’s basket, or cutting off spending entirely, Facebook anxiety for marketers continues.
Instagram's new checkout feature is forcing direct-to-consumer companies to think more deeply about how reliant they want to be on the platform.
EBay is helping sellers capitalize on untapped purchase intent by letting them push targeted discounts to interested buyers.
Amazon is looking to reach lower-income customers, a demographic that's traditionally considered out of its core customer base.
It’s been a chaotic week for vendors and sellers doing business on Amazon.
Amazon has walked back the decision to terminate a majority of the vendor purchase orders, but vendors and sellers are in survival mode planning how to protect their businesses.
Amazon announced yesterday that it's shutting down all of its pop-up stores, as its brick-and-mortar strategy continues to evolve.
The move signals one more way Amazon is seeking to control how companies sell on its platform.
Alibaba and Office Depot are launching a joint B2B site in order to thwart competition from Amazon.
To smaller merchants, Amazon Pay helps build brand trust and increased sales.
Advertising products sold through AmazonFresh may drive up sales for food and CPG brands, though not necessarily on Amazon.
Amazon’s in the news this week for coming under fire for, and cracking down on, fakes.
A growing number of health and beauty brands are turning to cloud-based systems that can handle customer, financial and inventory data across all processes, from production to payment.
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