Great storytelling adds value to a brand. In a new video, hear from Triad's Garrett Albanese about why marketers should be investing in visual search, augmented reality and creative site experiences.
Creative and content has always had the ability to drive performance at retail. However, it must be relevant, timely and evoke the ultimate action — inspiring shoppers to make a purchase — if it is to be considered truly successful.
Retail media is rich with data that the right team of analysts and strategists can help you unpack to better understand how your investment at retail is driving bottom lines. One metric doesn’t fit all; in fact, a combination of KPIs might be necessary to fully grasp sales success.
Retailers are relying on data more than ever before, and 60 million customers are actively using augmented reality. In a new video, Triad CEO Sherry Smith provides crucial insight into the latest trends in tech-driven retail.
Location data is no longer limited to geo-fencing, which typically triggers a text or app notification when a person enters a street or store.
At the Modern Retail Summit, retail marketers will discuss everything from the Amazon effect to new infrastructure to the shift in the direct-to-consumer world.Book Passes