Peloton has had a rough week. First, it aired a TV ad that was widely panned. Then, a short seller brought up some searing points about the competitive landscape. The question remains: Can the exercise company rely on its cult-like status to become the multi-billion dollar brand investors think it can be?
Postmates announced a new partnership with Old Navy, allowing customers to have items delivered to their door within a day. While the app has always been agnostic when it came to types of products delivered, this partnership indicates that it's further trying to differentiate itself from the food space.
Retailers are increasingly trying to utilize the assets they have to facilitate more omnichannel growth. To do this, they are employing 'dark spaces.' While the concept is not new, dark stores and spaces are becoming a more important part of retail strategy. Here's why.
Lands' End is trying to redefine itself. Part of this is using its reams of data to inform future customer experience decisions. The retailer's chief customer officer Sarah Rasumsen talked with Modern Retail about how its overall digital strategy.
Peloton has had a rough week, following the release of a much-derided TV ad. People on Twitter criticized the company, and its market capitalization dropped. The entire saga highlights a new kind of luxury company -- and how they represent a growing cultural divide.
J.Crew just announced that it's received investor approval to part ways with Madewell. This is certainly a way for the retailer to pay down its massive debt load, but it won't solve the bigger problems facing the aging brand.
Black Friday sales hit new records, but in-store traffic saw a decline. This doesn't mean that physical stores are dying, but instead hints at the 24-hour Holiday sales bonanza becoming something new that's more convenient -- and less stressful.
More brands are seeking out analog ways to reach out to potential customers. Namely, phone calls and texts. While this may seem like a simple way to make direct contact with a person, it's often seen as intrusive and annoying. So why is this kind of outreach having such a moment?
Direct mail has become an important part of many digital brand's marketing budgets. Now catalogs are having a moment too -- and companies are increasingly melding the digital data they have about customers with the larger pieces of mail they send to their homes.
Pinterest has a new page that showcases select small businesses. It's another example of the social media platform trying to prove to brands that it's a worthy alternative to Facebook and Google. The next year will be the real test for whether or not Pinterest can make the case.
The holidays are here and retailers are expecting big sales and hoping their infrastructure remains intact. For bigger brands, the fear of online downtime looms. Meanwhile, smaller businesses fear they don't have the correct fulfillment and logistics in place for the increase in demand. As a result, most businesses are trying their best to prepare for the impending storm.
At an industry event, executives from J.Crew and Hatch discussed why the decided to work together. J.Crew is big and Hatch is small, so they both had different intentions in mind. Put together, they highlight a growing tension brands face when trying to expand.
Target reported better-than-expected earnings results, and its stock has been soaring. Much of its recent success was thanks to its growing private label program, which gave the retailer better margins. The question remains whether the company can sustain this momentum as it scales more lines.
Kroger is continuing to roll out its online wine program. Today, it announced some new features and more locations. Put together, the grocer is trying to be a leader in the alcohol e-commerce space. It's certainly something that's ripe for the picking.
Poshmark has over 7 million sellers on its resale platform. One way it's been trying to garner more engagement and retention is by facilitating small local events for these users. The company is now trying to invest further in this events program, as it tries to scale and potentially go public.
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